Be it as an independent consultant or UX Strategy lead at a global agency, I am thrilled to impact the experience of millions around the world. At Publicis, I guide a talented team through the pitching and ideation of powerful solutions for digital transformation. Previously a devoted UI/UX Researcher, I advanced our understanding on the UX of victims of socio-natural disasters, via innovative, empathetic research in Spanish, English and Japanese.
Things I am good at _
Business strategy
Client management
Consultancy
Data analysis
Disaster Risk reduction
Gaming UX/UI
Strategy
System design
User research
UX design
Schoowl is a privately owned, multi-platform application helping track the educational development of students while keeping parents constantly informed of their children developments. Schoowl allows users to receive, analyze and compare school data, maintaining a clear, visual register over time.
Keywords: Education, Research, User Experience, Interface design, Testing
5 min read
A performative approach to learning Japanese as a second language. The projects rests on ethnographic research on the topic of identity and assimilation as a foreigner in Japan. The teaching system functions as a gamified workshop, helping fill the gap between foreign culture and Japanese culture, through exploration of the socio-cultural structures involved in the praxis of the language.
Catering to the needs of school communities , Schoowl is a privately owned, multi-platform application helping track the educational development of students while keeping parents constantly informed of their children developments. Schoowl allows users to receive, analyze and compare school data, maintaining a register over time, graphically displaying information in a clear, straight-forward manner.
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There is no excerpt because this is a protected post.
Tsunami evacuation processes differ vastly depending on cultural context. What are the interactions that impact evacuation behavior, and how? This case study of highly expert small coastal communities sheds light on these questions.
In-depth interviews and focus groups were paired up with discourse analysis of informant stories, with an emphasis on their rationales, painting a picture of the user experience that enables its redesign and optimization